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Marketing research for construction, agriculture and energy & transportation

ESOMAR memberIntellus Worldwide memberGreenBook listedHealthcare research → Bazis Americas

What we do

Bazis specializes in B2B research for manufacturers and industrial companies. We reach the people who shape buying decisions: operators, fleet managers, purchasing decision-makers, and distributors. From study design and sampling to fieldwork and final recommendations, we run the full project so your product and marketing teams get answers they can act on. Our team brings 20+ years of industrial research experience, with studies for leading equipment manufacturers across Europe, the Americas, Africa and Asia.

  1. 2006EstablishedHead office in Naperville, Illinois
  2. 70+CountriesFieldwork completed, in local language
  3. 6LanguagesEnglish plus five in-house

Three practices

One research team, three industries we know from the inside out.

Build

Construction

Expert market research in construction, with high-quality solutions in product design tailored for the client’s needs. Expert interviews, ideation sessions and phone interviews are the most in-demand methodologies for the sector.

  • Construction and mining equipment
  • Road construction and forestry machines
  • Diesel and gas electric generators
  • Construction materials
Explore Build
Agro

Agriculture

With strong Eastern European expertise in this sector, and trusted partners around the world, Bazis effectively supports Agricultural clients with a full scope of research methods.

  • Crop producers and animal farms
  • Poultry integrators and farms
  • CPP, seed and digital agriculture tools
  • Research institutes and consultants
Explore Agro
E&T

Energy & Transportation

Research for power generation, marine and industrial engine markets, covering the equipment, the channel and the aftermarket.

  • Dealer, OEM and end-user coverage
  • Fieldwork in 15+ countries
Explore E&T

Full cycle

Design, fieldwork and reporting under one roof.

  1. 01

    Design

    Survey and sample design driven by project objectives. Trade-off methodologies for pricing and market simulation: conjoint, discrete choice and max-diff.

  2. 02

    Field

    An in-house team of segment-specific recruiters and moderators who speak the technical language of engineers, operators and farmers.

  3. 03

    Report

    Report development and delivery, with analysis that turns fieldwork into decisions our clients can act on.

Have a study that needs to run in more than one country?

Tell us the market, the audience and the decision you need to make. We will come back with a design, a timeline and a price.

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